Cresta

Cresta AI is an enterprise-grade generative AI platform designed to enhance the efficiency and effectiveness of contact center operations. It leverages AI models trained on a business's unique data to improve key performance indicators such as revenue per lead, customer satisfaction, average handle time, and onboarding speed.

Key features:
- Real-Time Agent Assist: Provides agents with AI-generated guidance and suggestions during customer interactions.
- Knowledge Assist and Auto-Summarization: Automates knowledge retrieval and summarizes interactions.
- Virtual Agent: Utilizes large language models to automate customer interactions based on conversation reasons and behaviors.
- Conversation Intelligence: Analyzes conversations to uncover insights and best practices.
- Cresta Insights, Coach, and Quality Management: Offers tools for analysis, personalized coaching, and quality management.
- No-Code AI Command Center: Allows non-technical leaders to train, test, and deploy AI models with an intuitive interface.

How it works:
Cresta AI operates as a web-based platform, integrating into existing contact center infrastructure, whether it's CCaaS, on-premise, or hardphone-based. The platform's generative AI capabilities are accessible through a no-code command center, enabling leaders to deploy AI with clicks, not code. This approach empowers agents with real-time co-pilots, automates after-call work, and provides targeted, personalized coaching.

Integrations:
Cresta AI supports integration into any contact center environment, ensuring compatibility with a wide range of platforms. The platform's design works with CCaaS, on-premise, and hardphone-based infrastructures.

Use of AI:
Cresta AI's foundation is built on enterprise-grade generative artificial intelligence, with models trained on a business's unique data. This approach allows for a deep contextual understanding of customers, agents, and processes, enabling the platform to provide highly personalized and effective guidance.

AI foundation model:
The use of large language models (LLMs) for features like the Virtual Agent showcases Cresta AI's commitment to leveraging the latest advancements in AI technology.

How to access:
Cresta AI is available as a web-based platform, designed for ease of use and integration into existing contact center systems. The platform's no-code command center further simplifies the deployment and management of AI models, making it accessible to non-technical users.