VIEWED

Viewed is a video email marketing platform that enables businesses to embed autoplay videos directly into their email campaigns. This software significantly enhances engagement and conversion rates by allowing companies to create personalized video content that plays automatically within recipients' email clients.

Key features:
- Seamless Autoplay: Videos start playing automatically within the email, capturing attention immediately.
- Personalized Video Emails: Create thousands of one-to-one, data-driven personalized videos for email marketing campaigns using .CSV data files or the Viewed API.
- Real-Time Personalized Videos: Recover abandoned shopping carts with dynamically created, real-time personalized videos.
- Live Streaming via Email: Promote live events such as sports channels and concerts with live streaming capabilities embedded in emails.
- Conversion Optimization: Increase conversion rates by up to 800%, website visit times by up to 95%, and reduce bounce rates by 40%.
- Easy Integration: Integrates with major Email Service Providers (ESPs) like Mailchimp, HubSpot, and SendGrid.
- Data-Driven Remarketing: Re-engage customers with personalized remarketing emails that show potential customers what they're missing.
- Analytics and Reporting: Track video views, engagement metrics, and conversion rates to optimize campaigns.

How it works:
1. Sign up and upload video to the Viewed platform.
2. Generate HTML code to embed the video in emails.
3. Integrate the HTML code with your preferred ESP or use the Viewed API.
4. Use .CSV files or API to personalize videos based on customer data.
5. Send the email campaign through your ESP.
6. Analyze results using Viewed's analytics tools.

Integrations:
Mailchimp, HubSpot, SendGrid, IBM, Minsait by Indra, Ogilvy

Use of AI:
Viewed leverages generative AI to create personalized video content dynamically. The platform uses AI to integrate customer data into video templates, creating unique, personalized video experiences for each recipient.

AI foundation model:
The specific AI foundation model or LLM used is not disclosed, but the platform emphasizes data-driven personalization.

Target users:
- Marketers looking to enhance email engagement
- E-commerce businesses aiming to recover abandoned carts
- Event promoters wanting to increase live stream viewership
- Customer service teams seeking to personalize communication

How to access:
Viewed is available as a web app and API.