CO/AI Subscribe
Thursday · June 4, 2026 · Issue No. 885

What does it do?

  • Video Editing
  • Marketing
  • Sales
  • CRM
  • Education

How is it used?

  • Use API to convert text into hyper-realistic videos.
  • 1. Input text
  • 2. Call API
  • 3. Generate video
  • 4. Customize & preview
See more

Who is it good for?

  • Educators
  • Marketing Professionals
  • Video Content Creators
  • Healthcare Providers
  • Sales Teams

What does it cost?

  • Pricing model : Unknown

Details & Features

  • Made By

    Tavus
  • Released On

    2020-10-24

Tavus is an advanced AI company that provides APIs for generating hyper-realistic talking-head videos from text inputs. This technology enables developers and product teams to create personalized video content at scale, simplifying the process for various applications across industries.

Key features:
- Hyper-Realistic Face Cloning: Utilizes proprietary models to create realistic talking-head videos with natural face movements and expressions.
- Text-to-Video Conversion: Generates videos from text input, eliminating the need for expensive and complex recording setups.
- AI Voice Integration: Partners with leading AI voice companies like Eleven Labs to provide high-quality voice synthesis.
- Dynamic Video Backgrounds: Allows customization of video backgrounds to fit different contexts and branding needs.
- Embeddable CTAs: Integrates call-to-action elements directly into videos.
- Video Previews: Generates previews to ensure the video meets expectations before finalizing.
- Developer-Friendly APIs: Offers well-documented APIs that are easy to implement for quick integration of AI video capabilities.
- Hands-On Support: Provides responsive support throughout the build and launch cycle.
- Scalability: Designed to be stable and suitable for large-scale applications.

How it works:
1. Users provide text input for video conversion.
2. The text is sent to Tavus's API for processing.
3. The AI model generates a video with realistic facial expressions and synchronized lip movements.
4. Users can customize the video with dynamic backgrounds, branding, and CTAs.
5. A preview is generated for review before finalizing the video.

Integrations:
AI Voice Companies (e.g., Eleven Labs), Existing Communication Channels, Custom Branding Elements

Use of AI:
Tavus leverages generative AI to create hyper-realistic video content. The foundation models are built in-house and refined daily to improve realism and performance, bypassing traditional video creation methods for increased efficiency and accessibility.

AI foundation model:
Tavus uses proprietary foundation models developed and maintained internally. These models are continuously refined to enhance the realism and performance of the generated videos.

Target users:
- Developers and Product Teams integrating AI video capabilities into applications
- Marketing and Sales Teams requiring personalized video content for campaigns and customer engagement
- Educational Institutions seeking innovative communication and education methods
- Healthcare Providers enhancing doctor-patient communication through personalized videos

How to access:
Tavus is available as an API, allowing developers to integrate its capabilities into various applications. It is not open source.

Use Cases:
- Video Editing: Social media video editing and automation tools
- Marketing: Influencer apps and custom landing page builders
- Sales & CRM: Video sales apps, mortgage broker platforms, and realtor CRM tools
- Education: Doctor-patient communication, corporate compliance, and K-12 education

  • Supported ecosystems
    Unknown, Salesforce, HubSpot, Zapier
  • What does it do?
    Video Editing, Marketing, Sales, CRM, Education
  • Who is it good for?
    Educators, Marketing Professionals, Video Content Creators, Healthcare Providers, Sales Teams

PRICING

Visit site
Pricing model: Unknown
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