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Wednesday · June 3, 2026 · Issue No. 885

What does it do?

  • Sales CRM
  • Sales Process Automation
  • Lead Management
  • Customer Engagement
  • Productivity Enhancement

How is it used?

  • get insights.
  • Web app for managing sales
  • automating tasks
  • and analyzing data.
  • automate tasks
See more

Who is it good for?

  • Account Executives
  • Sales Managers
  • Sales Representatives
  • Business Development Executives
  • Customer Relationship Managers
See more

Details & Features

  • Made By

    Freshworks
  • Released On

    2010-10-24

Freshsales is an AI-powered sales CRM solution that streamlines sales processes, boosts productivity, and enhances customer engagement. This software integrates advanced AI capabilities through Freddy AI to provide insights, automate tasks, and improve sales outcomes for businesses of all sizes.

Key features:
- Freddy AI: Offers 24/7 assistance by highlighting the best leads and deals, providing insights, and writing emails, automating repetitive tasks and offering timely recommendations.
- Smart Sales Campaigns: Enables running intelligent campaigns to generate more leads, with AI-assisted capture, qualification, routing, and tracking.
- Intent Scores: Provides AI-generated scores to help prioritize efforts on leads most likely to convert.
- Kanban Views: Allows planning and managing the entire sales process with drag-and-drop cards for easy configuration and control.
- 360° Customer View: Integrates data from various channels to provide a comprehensive understanding of customers, enabling more personalized engagement.
- Task Automation: Eliminates manual effort by automating repetitive tasks, improving productivity and team morale.
- Deal Recommendations: Offers AI-powered recommendations to avoid bottlenecks and plan accurately.
- Unified CRM Solution: Integrates sales and marketing efforts in one platform, providing a single source of truth for each customer's journey.

How it works:
1. Users access Freshsales through a web app interface.
2. They manage their sales pipeline and run campaigns within the platform.
3. Freddy AI provides automated insights and task assistance throughout the process.
4. Users can organize tasks using kanban views and drag-and-drop cards.
5. The system continuously learns and adapts to provide better recommendations and insights over time.

Integrations:
Email and Calendar services, Marketing Tools, Freshdesk, Customer Support platforms

Use of AI:
Freshsales utilizes Freddy AI to enhance its CRM capabilities. This AI system provides predictive insights, automates tasks, and generates content such as emails to make the sales process more efficient and effective.

AI foundation model:
Freddy AI is built on advanced AI foundation models, enabling it to offer sophisticated predictive analytics and automation features within the Freshsales platform.

Target users:
- Sales teams in businesses of all sizes
- Organizations looking to streamline sales processes
- Companies aiming to leverage AI for sales insights and task automation

How to access:
Freshsales is available as a web application, accessible from any device with internet connectivity. The company also offers APIs for integration with other systems and platforms. Users can start with a free trial to explore features before subscribing to the service.

  • Supported ecosystems
    iOS, Apple, Google, Android, Freshworks, iOS, Apple, Android, Google
  • What does it do?
    Sales CRM, Sales Process Automation, Lead Management, Customer Engagement, Productivity Enhancement
  • Who is it good for?
    Account Executives, Sales Managers, Sales Representatives, Business Development Executives, Customer Relationship Managers, Business Development Professionals

Alternatives

Apollo.io helps sales teams find leads, engage prospects, and close deals using data-driven insights.
Clari streamlines revenue processes by integrating tools for deal management and forecasting
Automate B2B email marketing, lead generation, and meeting scheduling for businesses
Sales AI automates and optimizes sales activities to boost productivity and customer relationships
Clay enriches data and automates personalized outreach for RevOps and growth teams.
6sense's Revenue AI™ for Sales enhances B2B sales with AI-driven insights and opportunity identification.
Optimize e-commerce sales on marketplaces with ads management and market intelligence tools
Weflow automates Salesforce updates and provides data-driven insights for B2B sales teams
CaptivateIQ automates sales commission management for finance teams and sales leaders.
Roketfy optimizes Etsy listings with AI-powered tools for improved visibility and sales
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