Frase

Frase is an AI-powered content optimization and creation tool that helps users produce well-researched, SEO-optimized articles efficiently. It streamlines the content creation process from research to writing and optimization.

Key features:
- SERP research: Analyzes and condenses content from top search results for any query, visualizing key metrics like word count, domain rating, and heading count
- SEO competitor analysis: Helps identify keywords and topics to include by analyzing competitors' content
- AI-generated content briefs: Generates full-length, optimized briefs in seconds
- Outline builder: Allows curating outlines using SERP headings or AI-generated ones, with drag-and-drop organization
- AI writer: Produces SEO-optimized copy based on search results and assesses content against competitors
- Topic model: Identifies keywords to include and compares content's keywords with top competitors
- Content engine: Enables developing repeatable content creation processes with re-usable templates, custom AI prompts, and workflows
- Team collaboration features for assigning documents and tracking progress
- Folder organization for documents by topic, client or project

How it works:
1. Enter a keyword/query for Frase to analyze top search results and condense relevant information
2. Create a structured outline selecting SERP headings or generating them with AI
3. Use the AI writer to produce an initial SEO-optimized draft aligned with research
4. Refine content using the topic model to ensure inclusion of necessary keywords and topics

Integrations:
- Google Docs for optimizing content directly
- WordPress for streamlined publishing

Use of AI:
Frase uses generative AI to automate aspects of content creation, from generating briefs to writing and optimization. It relies on advanced natural language processing techniques.

AI foundation model:
The specific foundation model or LLM used is not explicitly stated.

How to access:
Frase is a web application, accessible from any internet-connected device. It offers a free trial without requiring a credit card. Over 30,000 content, SEO and marketing teams use Frase.