AI.Fashion

AI.Fashion is a platform that combines artificial intelligence with fashion industry practices to enable virtual photoshoots featuring real models. This technology allows brands to digitally hire models for photoshoots, creating a blend of technology and human creativity without the need for physical presence.

Key features:
- Virtual Photoshoots: Enables brands to conduct photoshoots with real models remotely, reducing logistical challenges
- Image Customization: Provides AI tools for extensive customization of images, allowing for targeted marketing imagery
- Product Testing and Presales: Allows brands to showcase and pre-sell items before production, enhancing market testing and reducing waste
- Model Profiles: Enables models to create detailed profiles highlighting their attributes and aspirations
- AI Matching: Uses algorithms to match models with brand campaigns based on profiles
- Likeness Control: Ensures models maintain control over their digital likeness
- Localized Marketing: Facilitates creation of localized marketing imagery at scale
- Sustainability: Minimizes waste and environmental impact by reducing the need for physical photoshoots

How it works:
1. Models create profiles by uploading photos and measurements
2. AI algorithms match models with suitable brand campaigns
3. Brands search for and hire models through the platform
4. Virtual photoshoots are conducted remotely
5. Brands create and customize marketing content using AI tools

Integrations:
Supports integrations with digital marketing and e-commerce platforms (specific names not provided)

Use of AI:
Utilizes generative AI for creating and customizing fashion imagery

Target users:
- Fashion brands seeking efficient content creation
- Models looking for flexible, global opportunities
- Sustainable fashion advocates

How to access:
Available as a web application

Additional information:
- Launched in April 2024
- Not open source
- Developed by a company aiming to integrate AI technology with traditional fashion photography practices