Google unveils AI-powered Chrome features to enhance browsing and search experiences.
Conversational history search: Chrome’s new feature leverages Google’s AI to help users find previously visited web pages using natural language queries:
- Users can ask questions like “What was that ice cream shop I looked at last week?” and Chrome will present relevant pages from their browsing history.
- The feature is easily accessible through the history tab and requires no additional setup, but can be turned off in settings if desired.
- Incognito mode browsing data will not be included in the search results, maintaining user privacy.
Tab compare for easy product comparison: This feature, previously seen in Chrome Canary, creates an AI-generated overview of products across open tabs:
- By consolidating product information from multiple tabs into one place, Tab compare simplifies the process of comparing different items.
- This feature aims to streamline online shopping and research experiences for users who often have multiple tabs open while browsing products.
Google Lens integration in Chrome desktop: The Circle to Search functionality, which allows users to quickly get more information about selected objects, is now available on desktop:
- Users can highlight objects on their screen to access additional information, similar to the mobile version of the feature.
- This integration brings the power of Google Lens to the desktop browsing experience, making it easier for users to learn more about the content they encounter.
Rollout timeline: Google has provided details on when users can expect to see these new features in their Chrome browsers:
- The conversational history search feature will be available in the US in the coming weeks.
- Tab compare will roll out in the next few weeks.
- Google Lens in Chrome desktop will be accessible in the next few days.
Enhancing the browsing experience: These new AI-powered features demonstrate Google’s commitment to improving the user experience in Chrome:
- By leveraging conversational AI and computer vision technologies, Google is making it easier for users to find and compare information while browsing.
- The integration of these features into the Chrome browser shows how AI can be applied to streamline everyday tasks and make online experiences more efficient and intuitive.
- As AI continues to advance, we can expect to see more innovative features that enhance the way we interact with the web and access information.
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