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The Federal Trade Commission (FTC) has escalated concerns about Snap’s AI chatbot to the Department of Justice (DOJ), citing potential privacy violations related to a 2014 settlement agreement.

Key developments: The FTC’s investigation into Snap’s compliance with a decade-old privacy settlement has led to serious concerns about the company’s My AI chatbot feature.

  • The agency has indicated it has found evidence suggesting Snap is either currently violating or on the verge of violating privacy laws
  • This referral to the DOJ represents a significant escalation in regulatory scrutiny of AI-powered social media features
  • The investigation specifically focuses on the My AI chatbot, which was introduced as a feature for Snapchat users

Company response: Snap has taken a defensive stance against the FTC’s actions, directly challenging the validity of the investigation’s findings.

  • Snap spokesperson Monique Bellamy has publicly disputed the FTC’s position, stating the complaint is based on inaccuracies
  • The company claims the FTC lacks concrete evidence to support its allegations
  • Snap appears prepared to contest any potential enforcement actions

Regulatory context: This development occurs within the broader framework of increasing government oversight of AI technologies in social media platforms.

  • The original 2014 settlement serves as the foundation for the current investigation
  • The FTC’s decision to refer the matter to the DOJ suggests potential serious violations of the earlier agreement
  • This action could signal stricter enforcement of privacy regulations for AI features across social media platforms

Looking ahead: The DOJ’s handling of this referral could set important precedents for how privacy regulations are enforced in the rapidly evolving landscape of AI-powered social media features, particularly those targeting younger users who comprise a significant portion of Snapchat’s user base.

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