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Swarovski unveils the world’s first AI-enabled binoculars
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Innovative AI-powered binoculars revolutionize wildlife observation: Swarovski Optik has introduced the AX Visio, the world’s first AI-enabled binoculars capable of identifying over 9,000 bird species in real-time, along with some mammals and insects.

  • The AX Visio, co-developed with industrial designer Marc Newson, features an onboard computer, built-in camera, and computer vision software for species identification.
  • Priced at €4,600 (approximately $5,000), these binoculars offer a unique combination of traditional optics and cutting-edge AI technology.
  • The device uses image-recognition models and GPS data to identify wildlife, with different settings for birds, mammals, butterflies, and dragonflies.

Technology and functionality: The AX Visio combines high-performance analog optics with advanced digital features to enhance the wildlife observation experience.

  • The binoculars offer 10X magnification, 32-millimeter objective lenses, and a 112-meter field of view at 1,000 meters.
  • An onboard camera captures 13-megapixel photos and 1080p video, which can be viewed and shared through the Swarovski Optik Outdoor App.
  • The device uses Cornell Lab of Ornithology’s Merlin Bird ID database for bird identification globally, while the Sunbird database powers mammal and insect identification in Europe and North America.

User experience and performance: Field testing of the AX Visio revealed both impressive capabilities and some limitations in real-world conditions.

  • The binoculars proved user-friendly, with a mode-selection wheel for easy switching between identification settings and other functions.
  • Accurate identification requires proper focus and steady handling, with the subject filling most of the red circle in the field of vision.
  • Initial testing showed variable accuracy rates, with correct identifications ranging from 60-70% to 80-90% after a software update.
  • The device successfully identified small birds at moderate distances but struggled with birds that were too far away or not clearly visible.

Notable features and applications: The AX Visio offers several unique functionalities that set it apart from traditional binoculars.

  • A “share discoveries” function allows users to pin and share the exact location of observed wildlife, facilitating collaborative nature watching.
  • The integration of identification, observation, and documentation capabilities in a single device streamlines the wildlife watching process.
  • Regular firmware updates are planned to improve accuracy and expand the range of identifiable species.

Limitations and future improvements: While innovative, the AX Visio still has room for enhancement in certain areas.

  • Occasional glitches were reported, such as failure to identify clearly visible birds within the target area.
  • Some misidentifications occurred, particularly with closely related species or those not typically found in the observation area.
  • Future updates are expected to address these issues and further improve the device’s accuracy and functionality.

Broader implications for wildlife observation: The introduction of AI-powered binoculars like the AX Visio could significantly impact how both amateur and professional naturalists approach wildlife observation.

  • These smart binoculars have the potential to democratize wildlife identification, making it more accessible to novice observers.
  • However, the high price point may limit widespread adoption, at least initially.
  • While the technology offers instant gratification in species identification, it’s important to note that it cannot fully replace the comprehensive knowledge and experience of human guides or the learning process involved in traditional wildlife observation.
I Went Birding With the World’s First AI-Powered Binoculars

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