In a recently uncovered 1983 speech, a young Steve Jobs predicted the ubiquity of personal computers and their potential to revolutionize communication and society, foreshadowing the transformative impact of digital technology that we now take for granted.
Key takeaways from Jobs’ prescient speech: Jobs addressed a skeptical audience of designers, most of whom had never used or even seen a personal computer, and made bold predictions about the future:
- Jobs declared that in people’s lifetimes, the computer would become the predominant medium of communication, even though few in the audience owned or had experience with computers at the time.
- He predicted that more computers would soon be shipped than cars and that people would spend more time interacting with computers than riding in vehicles.
- Jobs also foretold the rise of electronic mail and computer networking, concepts that were unfamiliar to most people in 1983.
Unintended consequences and the double-edged nature of technology: While Jobs painted a rosy picture of the computer revolution, he seemed less concerned about potential downsides:
- When an audience member asked about privacy violations, Jobs downplayed the issue, saying he hadn’t heard many substantive concerns about databases knowing everything about people.
- Jobs’ early apparent naivety contrasts with his later efforts to position Apple as a champion of privacy, recognizing the double-edged nature of digital technology.
- The speech highlights how both digital technology and Jobs himself were finding their way, with many elements that would make him great already present, even as he was still figuring things out.
Parallels to the rise of artificial intelligence in 2024: Jobs’ 1983 speech resonates with the current moment, as society grapples with the transformative potential of another emerging technology – artificial intelligence:
- Like personal computers 40 years ago, AI has been stealthily baked into infrastructure and is becoming widely available in powerful forms, but only a minority of people are making full use of it so far.
- Many are intimidated by or skeptical of AI, echoing reactions to computers in the early 1980s, but the technology is poised to bring profound changes, for better or worse.
- Jobs’ speculation about future machines capturing an underlying view of the world and being able to mimic historical figures like Aristotle foreshadows current efforts to build advanced AI systems.
The enduring relevance of Jobs’ insights: The recently discovered speech offers a compelling reminder of Jobs’ vision and the enduring impact of his work, while also prompting reflection on the unfolding AI revolution:
- Jobs’ bold predictions about the personal computer revolution proved largely accurate, highlighting his prescience and the transformative power of digital technology.
- At the same time, the speech underscores the importance of considering potential downsides and unintended consequences of emerging technologies from the outset.
- As artificial intelligence advances and becomes more deeply integrated into society, Jobs’ insights serve as a valuable touchstone for navigating the promises and perils that lie ahead.
Steve Jobs Knew the Moment the Future Had Arrived. It's Calling Again