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Samsung’s shows off new AI-powered OLED monitors at CES 2025
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Samsung will debut five new high-end monitors at CES 2024, including a glasses-free 3D display and what it claims is the world’s first 27-inch 4K OLED gaming monitor.

Key Product Announcements: Samsung’s new monitor lineup spans gaming, productivity, and creative uses with innovative display technologies and features.

Technical Innovations: Samsung incorporates cutting-edge display and AI technologies across the new monitor lineup.

  • The Smart Monitor M90SF leverages on-device AI to automatically optimize picture settings based on content type, while also offering 4K AI upscaling
  • ViewFinity S8 37 targets creative professionals with its 37-inch 4K display, featuring 99% sRGB color accuracy and practical additions like a built-in KVM switch for controlling multiple devices
  • HDR10+ certification appears on multiple models, ensuring high dynamic range content displays with optimal contrast and color accuracy

OLED Integration: Samsung’s strategic emphasis on OLED technology marks a significant shift in their monitor strategy.

  • Multiple models in the lineup feature OLED panels, suggesting Samsung’s growing confidence in OLED technology for monitors
  • The inclusion of burn-in prevention technology addresses one of the primary concerns about OLED displays in desktop applications
  • High refresh rates across the OLED models demonstrate Samsung’s ability to overcome traditional OLED speed limitations

Market Positioning: While pricing and exact release dates remain unannounced, these monitors are positioned as premium offerings in their respective categories.

  • The diverse lineup suggests Samsung is targeting multiple market segments, from gaming enthusiasts to creative professionals
  • The combination of high refresh rates and 4K resolution indicates these monitors will likely command premium prices
  • All models are expected to launch later in 2024

Looking Forward: Samsung’s monitor innovations, particularly in glasses-free 3D and high-refresh OLED technology, may signal broader industry trends in display technology development, though market adoption will largely depend on the yet-to-be-announced pricing strategy.

CES 2025: Samsung's Monitors Get Heaping Doses of OLED, AI

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