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Samsung’s next-generation Galaxy S25 smartphones will feature advanced AI capabilities that reportedly surpass those of Apple’s iPhones, according to industry insider Ice Universe.

Key revelations: The upcoming Galaxy S25 series will introduce several undisclosed AI features that aim to establish Samsung as a leader in mobile artificial intelligence.

  • Industry insider Ice Universe claims the S25’s AI capabilities will demonstrate to Apple “what leading AI is”
  • The devices will reportedly include a free subscription to Google’s Gemini Advanced AI platform
  • These developments could offer significant upgrades over the S24 series, particularly given modest expected camera hardware improvements

Leadership stance and strategic vision: Samsung’s top executives have publicly committed to establishing the company as the dominant force in device-based artificial intelligence.

  • Samsung Electronics Vice Chairman Jong-hee Han and DS Division Head Vice Chairman Young-hyun Jeon emphasized their goal of becoming “the undisputed leader in device AI”
  • The executives view 2025 as a pivotal year for Samsung Electronics’ growth trajectory
  • This strategic push aligns with broader industry trends toward AI-powered mobile experiences

Technical specifications: The Galaxy S25 series will be powered by Qualcomm’s new Snapdragon 8 Elite system-on-chip, offering substantial improvements over its predecessor.

  • The chipset’s hexagon NPU delivers 45% better AI performance and efficiency
  • Enhanced processing capabilities enable advanced camera features like 4K semantic segmentation
  • New features include on-device video object removal and real-time AI adjustments for skin tones and sky effects

Implementation and compatibility: While some AI features will be available through software updates to older devices, the S25’s advanced capabilities will require its new hardware.

  • The Snapdragon 8 Elite chip enables exclusive AI-powered camera enhancements
  • Existing devices won’t match the S25’s AI performance due to hardware limitations
  • Samsung’s One UI 7 software will bring select new AI features to older smartphones

Future outlook: Samsung’s aggressive push into AI-powered mobile features signals an intensifying competition with Apple in the premium smartphone segment, with the full extent of these capabilities to be revealed at the upcoming Samsung Unpacked event later this month. The success of these features could reshape the competitive landscape in mobile AI, though their real-world effectiveness remains to be demonstrated.

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