Nvidia’s biggest CES 2025 announcements

The big picture: Nvidia CEO Jensen Huang announced major advances in “physical AI” – systems that can perceive, reason, plan and act in the real world – during his CES 2025 keynote address.

• Huang described AI’s evolution from perception (understanding images and sounds) to generative capabilities (creating content) and now to physical applications that interact with real environments
• The announcement represents Nvidia’s push to expand AI beyond digital applications into tangible, real-world systems

Autonomous vehicle developments: Nvidia introduced its latest Drive Hyperion platform, powered by the new AGX Thor system-on-a-chip, marking significant progress in self-driving technology.

• Toyota, Mercedes-Benz, and Volvo have partnered with Nvidia to integrate the platform into their vehicles
• The system uses synthetic data generation through Nvidia Omniverse and Cosmos to simulate billions of driving scenarios
• Toyota, as the world’s largest automaker, is building next-generation vehicles using Nvidia’s DRIVE AGX Orin and DriveOS operating system

Robotics innovation: The new Cosmos platform represents a significant leap forward in robotics and autonomous systems capabilities.

• Leading companies including Agile Robots, Waabi, and XPeng are implementing Cosmos for logistics, warehousing, and transportation
• Uber is utilizing the platform to optimize its logistics operations
• The system can process text, image, or video inputs to generate virtual world states, prioritizing real-world environments and object permanence

Manufacturing transformation: Nvidia introduced new tools aimed at revolutionizing industrial automation and manufacturing processes.

• The Isaac GR00T Blueprint generates synthetic motion data for training humanoid robots
• The Mega Blueprint enables large-scale simulations of robotic fleets, with companies like KION and Accenture implementing the technology
• New AI Blueprints for agentic AI allow developers to create custom AI agents for enterprise applications

Additional technology launches: Nvidia unveiled several other significant products during the keynote.

• The GeForce RTX 50 Series GPUs, built on the Blackwell architecture, offer enhanced visual realism and performance
• New AI Foundation Models designed for RTX PCs facilitate the creation of digital humans and multimedia content
• Project DIGITS introduces a portable AI supercomputer powered by the Grace Blackwell chip

Future implications: The broad scope of Nvidia’s announcements suggests a strategic push to dominate the physical AI landscape, potentially accelerating the adoption of autonomous systems across industries while raising important questions about integration challenges and necessary infrastructure development.