Keeper, an AI-powered matchmaking startup, recently posted an unusual job listing on LessWrong, a rationalist community forum, seeking a Science Writer and Social Media Manager for what might be one of the most intellectually demanding content creation roles in the dating industry. The position offers a fascinating glimpse into how AI companies are blending relationship science with social media strategy to build more effective matchmaking algorithms.
The startup claims an impressive track record: approximately 10% of first dates arranged through their platform lead to marriage. This success rate stems from their approach of using relationship science and evolutionary psychology to match people with their “soulmate on the first try,” rather than relying on the endless swiping model that dominates most dating apps.
The unique intersection of science and social media
Unlike typical social media roles that focus on engagement metrics and viral content, Keeper’s position requires deep scientific literacy. The successful candidate must distill complex research from evolutionary psychology, psychometrics (the science of measuring mental capacities), and relationship science into accessible social media posts that resonate with the company’s analytically-minded user base.
This reflects a broader trend in AI-powered services: companies are discovering that their most sophisticated users want to understand the science behind the algorithms. Rather than hiding their methodology, these startups are making their research-based approach a key selling point.
The role involves creating 2-5 short-form posts daily on X (formerly Twitter), plus 1-2 longer-form pieces monthly on platforms like Substack or LinkedIn. Content creators must track growth analytics and work with executives to refine social strategy based on data-driven insights.
Demanding qualifications for a specialized audience
Keeper’s requirements reveal the intellectual caliber they’re targeting. Candidates need demonstrated writing skills, at least 5,000 social media followers, and fluency in evolutionary psychology, statistics, or related hard sciences. The ideal candidate can read and intelligently engage with academic studies—a far cry from typical social media management roles.
The company also seeks someone with “high-decoupling” abilities, a term from rationalist communities referring to the skill of separating ideas from their social or political contexts to evaluate them purely on merit. This requirement suggests Keeper’s content strategy involves discussing potentially controversial topics in human mating and relationships with scientific objectivity.
Graduate coursework in evolutionary psychology, cognitive science, behavioral economics, or hard sciences represents a significant advantage, as does having over 20,000 social media followers.
Compensation structure reflects startup realities
The role offers $1,250 monthly cash compensation plus equity currently valued at approximately $40,000 annually. This compensation structure—relatively modest cash with substantial equity upside—typifies early-stage startups betting on future growth rather than current profitability.
The position requires 5-15 hours weekly and operates fully remote, with preference for candidates who can overlap at least two hours with Eastern Time. The company offers a $1,000 referral bounty for successful hires who remain in the role for at least two months, indicating both the difficulty of finding qualified candidates and the importance of retention.
Company culture emphasizes truth-seeking
Keeper’s job posting emphasizes values alignment around “excellence, truth-seeking, and the individual and civilizational value of long-term pair bonding.” This language reflects the rationalist community’s focus on optimizing human outcomes through evidence-based approaches.
The company describes its culture as “no-nonsense, excellence-focused but informal and low-stress,” promising opportunities to work alongside “highly competent, truth-seeking people” while contributing to human flourishing by helping people find lasting relationships.
Application process and broader implications
Interested candidates must email writing samples, social media links, and optionally, ideas for Keeper’s Twitter content strategy. The company also accepts referrals through three-way email introductions, suggesting they value network-based hiring typical of tight-knit professional communities.
This job posting represents a broader trend in AI startups: the recognition that sophisticated users want transparency about the science behind automated systems. As AI becomes more prevalent in personal services like dating, companies are discovering that explaining their methodology—rather than obscuring it—builds trust and attracts higher-quality users.
The role also highlights how specialized knowledge workers are increasingly needed to bridge the gap between complex scientific research and public understanding, particularly in sensitive areas like human relationships where trust and credibility are paramount.
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