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In 2025 businesses will seek to get real returns on their AI investmemts
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The rise of AI in 2024 marked a shift from theoretical possibilities to practical applications, as companies focused on developing useful products from existing AI models.

Key industry shift: The technology sector pivoted from releasing powerful AI models to creating practical applications that deliver tangible value to users.

  • Princeton University computer science professor Arvind Narayanan noted a transformation from model development to product creation
  • AI technology became increasingly embedded in everyday services, from Google search results to photo editing tools
  • The pace of fundamental AI model improvements slowed after the release of GPT-4 in March 2023, leading to more realistic expectations about AI capabilities

Financial realities: The substantial costs associated with AI development and deployment emerged as a significant concern for investors and companies.

  • Tech companies faced scrutiny from Wall Street analysts regarding the return on massive AI investments
  • The high energy requirements of AI systems led tech giants to explore nuclear power solutions
  • Goldman Sachs analyst Kash Rangan noted hundreds of billions in capital investment, while maintaining optimism about AI’s incremental productivity benefits

Workplace impact: AI tools began reshaping various industries, raising both opportunities and concerns about job displacement.

  • Borderless AI demonstrated practical applications by using AI chatbots for creating international employment contracts
  • Screen Actors Guild members struck partly over AI-related concerns about performance replication
  • Musicians and authors expressed worry about AI systems copying their creative works
  • Experts emphasized AI’s current limitations in truly creative and reasoning tasks

Medical advances: Healthcare emerged as a promising field for AI applications, with notable developments in research and diagnostics.

  • AI-related research earned a Nobel Prize in chemistry for work that could accelerate drug discovery
  • The technology helped bridge the gap between traditional laboratory research and data analysis
  • AI tools improved diagnostic efficiency by quickly identifying potential areas of concern for medical professionals
  • Some AI tools, like OpenAI’s Whisper transcription service, showed limitations including accuracy issues

Future developments: The next phase of AI development is focusing on creating more sophisticated “agent” systems that can work collaboratively.

  • Cisco’s Vijoy Pandey predicts AI agents will evolve to work together like human teams
  • Future applications may include specialized AI agents for various tasks in cryptocurrency software
  • The focus is shifting toward developing AI systems with better reasoning capabilities and practical problem-solving skills

Looking ahead: While early excitement about AI’s revolutionary potential has moderated, the technology continues to demonstrate incremental but meaningful improvements across industries, suggesting a future characterized by practical applications rather than dramatic breakthroughs.

In 2024, artificial intelligence was all about putting AI tools to work

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