Amazfit Announces AI-Powered Smartwatch ‘T-Rex 3’

Amazfit unveils T-Rex 3 smartwatch with enhanced features: The latest iteration of Amazfit’s rugged smartwatch series brings significant improvements in display technology, battery life, and functionality while maintaining its robust design.

Key upgrades and specifications: The T-Rex 3 boasts a larger and brighter screen, extended battery life, and a range of new features designed to appeal to outdoor enthusiasts and fitness trackers.

• The watch features a 1.5-inch AMOLED display with a peak brightness of 2,000 nits, matching the screen brightness of high-end competitors like the Pixel Watch 3 and Apple Watch Series 9.
• Battery life has been substantially improved, offering up to 27 days of regular use or 7.5 days of continuous GPS usage, a significant increase from its predecessor’s 24 days and 2.5 days, respectively.
• The T-Rex 3 maintains its rugged design with a 10ATM water resistance rating, a “military-grade” polymer frame, and a stainless steel bezel, ensuring durability in various environments.

Enhanced fitness and health tracking capabilities: Amazfit has expanded the T-Rex 3’s functionality to cater to a wide range of fitness activities and health monitoring needs.

• The smartwatch includes over 170 workout modes, catering to diverse fitness routines and sports.
• An improved strength training mode offers more detailed tracking for weight-lifting and resistance exercises.
• Standard health tracking features such as heart rate monitoring, blood oxygen (SpO2) measurement, stress level assessment, and sleep tracking are all present.

AI integration and smart features: The T-Rex 3 incorporates advanced technologies to enhance user experience and functionality.

• The watch features the Zepp Flow AI assistant, powered by OpenAI’s GPT-4, providing users with intelligent responses and assistance.
• More granular options for GPS data sharing have been added, giving users greater control over their location information.
• In Europe, the T-Rex 3 supports Zepp Pay for contactless payments, adding convenience for users on the go.

Ecosystem integration and software platform: Amazfit has designed the T-Rex 3 to work seamlessly within its product ecosystem while running on its proprietary operating system.

• The smartwatch integrates with the company’s Helio Ring, potentially offering more comprehensive health and fitness data analysis.
• Unlike some competitors, the T-Rex 3 runs on Amazfit’s Zepp OS 4 platform rather than Google’s Wear OS, which may impact app availability but could contribute to its extended battery life.

Pricing and availability: The Amazfit T-Rex 3 is positioned as a mid-range option in the smartwatch market, balancing features with affordability.

• The watch is priced at $279.99 or €299.90, making it competitive in the rugged smartwatch segment.
• It is available for purchase through Amazfit’s official website, Amazon, and other retail partners, offering multiple channels for consumers to acquire the device.

Market implications and competitive landscape: The launch of the T-Rex 3 signals Amazfit’s continued commitment to the rugged smartwatch market, potentially challenging more established brands in this space.

• The combination of extended battery life, bright display, and robust design could make the T-Rex 3 an attractive option for outdoor enthusiasts and athletes who require a durable, long-lasting wearable.
• By offering features comparable to higher-priced competitors at a more accessible price point, Amazfit may be positioning itself to capture a larger share of the smartwatch market.
• However, the use of a proprietary operating system may limit the T-Rex 3’s appeal to users who prioritize wide app ecosystem compatibility, potentially giving an edge to Wear OS and watchOS devices in certain segments of the market.