AI musicians take center stage at Mip London Korea Showcase

The Korean entertainment industry continues to innovate in content creation, with studios showcasing diverse formats ranging from AI-powered productions to historical dramas at Mip London. The presentations highlighted how Korean studios are leveraging advanced technologies while maintaining their signature storytelling elements across multiple genres.

Technology integration and cost efficiency: Studio Meta-K is pioneering AI-driven production methods to address the rising costs of K-drama production, which have tripled in the past three years.

• The studio employs digital doubles, game engines, deepfake technology, and generative AI to create entirely AI-generated worlds and characters
• Their “Season” project features AI virtual music artists based on the four seasons
• The company presented several formats including “Competition for Queen’s Throne,” a historical musical romantic comedy, and “Grand Master Hani Park,” a dimensional shift fantasy

Reality and documentary formats: Several studios presented innovative approaches to non-fiction storytelling, exploring unique themes and social issues.

• Sangsang Band’s “Monster Space” examines architectural spaces with dark histories, including concentration camps and torture chambers
• Studio CR introduced “Nanny Online: Flower Kids Project,” a parenting communication program utilizing collective intelligence
• Boda Media Group’s “House of Crime” focuses on animal-related issues including crime, rescue, and rights

Drama and fiction offerings: Korean studios demonstrated their continued strength in dramatic storytelling across various genres.

• HiGround, known for “Divorce Attorney Shin,” unveiled several new projects including a Korean remake of “The Good Place” and the occult horror “Vigilatio: Awakening”
• Apollo Pictures presented “Time Traveler: Timeless Legacy,” a story blending family drama with time travel to the 1930s
• AStory showcased “Idol + I,” a thriller involving a K-pop idol accused of murder

Genre diversity and innovation: The showcase demonstrated the breadth of Korean content creation, spanning multiple formats and target audiences.

• BigHouse Entertainment featured children’s content with “The Little Summit” and cultural programming with “Symphony on the Road”
• Imaginus presented a mix of genres including sci-fi thriller “Fausters” and historical fiction “Madame Jade”
• The event concluded with 17 trailers from Korea’s top studios across scripted and non-scripted genres

Future implications: While Korean studios are embracing technological innovations like AI to reduce production costs, they maintain their focus on compelling storytelling across diverse genres. This balanced approach suggests Korean content will continue to evolve while preserving the narrative elements that have made it successful globally.