Adobe, General Assembly announce AI skills program to train millions in India

Adobe and General Assembly have announced the launch of their Creative Skills Academy in India, starting February 25, 2025, as part of a global initiative to train 30 million learners in AI skills by 2030.

Program Overview: The Creative Skills Academy in India represents a significant expansion of Adobe Digital Academy’s global training initiatives, offering free virtual training in AI-powered marketing skills.

• The program will provide hands-on experience with tools like Adobe Express
• Participants will receive career coaching, personal branding guidance, and portfolio development support through General Assembly
• Training is fully sponsored by Adobe and offered at no cost to participants

Target Demographics: The initiative focuses on creating opportunities for underserved populations and fostering diversity in the technology sector.

• Eligibility is limited to young professionals aged 18-30 from India
• Applicants must have an annual household income below Rs 840,000
• Priority consideration will be given to women and other underrepresented groups in technology

Educational Components: The academy’s curriculum combines practical skills development with career advancement resources.

• Training focuses on AI-powered marketing tools and techniques
• Virtual format makes the program accessible to participants across India
• Comprehensive support includes both technical training and professional development

Strategic Partnership: Adobe’s collaboration with General Assembly leverages both organizations’ expertise to address the growing demand for AI skills.

• General Assembly brings extensive experience in technology training and talent solutions
• The partnership aims to create job-ready professionals equipped with in-demand skills
• This marks the first Indian cohort in the program’s history

Market Context: The program launch reflects the growing importance of AI skills in the creative and marketing industries.

• Sima Saadat, Director of Asia-Pacific at General Assembly, emphasizes the critical role of AI skills in ensuring a fair and equal future of work
• The initiative represents a significant investment in India’s creative workforce development
• The program addresses the increasing demand for professionals who can effectively utilize AI tools in creative work

Future Implications: This initiative represents a significant step toward democratizing access to AI education and creative technology skills in India, though its success will ultimately depend on participant outcomes and industry adoption of trained professionals.