News/Surveys
80% of consumers use zero-click searches for 40% of queries, says study
The rise of zero-click searches is fundamentally disrupting digital marketing as AI-powered search results increasingly provide answers without requiring users to visit websites. According to Bain & Company, a global consulting firm, 80% of consumers rely on zero-click answers for at least 40% of their searches, forcing marketers to completely rethink strategies that have long depended on driving website traffic and capturing leads through traditional conversion funnels. What you should know: Zero-click searches occur when users find the information they need directly on search engine results pages without clicking through to websites. AI overviews, snippets, and info boxes now provide...
read Aug 6, 2025Canadian enterprises use genAI to tackle labor shortages while boosting productivity
Canadian enterprises are turning to generative AI to address labor shortages and rising digital demands by transforming content management systems into intelligent information ecosystems. OpenText, a Canadian enterprise software company, is leading this transformation by embedding AI directly into the content layer, allowing organizations to unlock productivity gains while maintaining data sovereignty and regulatory compliance. What you should know: Research shows that AI is enhancing rather than replacing human workers, with significant productivity benefits already being realized. According to Foundry research, 76% of IT and business leaders believe genAI will enhance existing roles, while 68% expect it to create entirely...
read Jul 29, 2025Survey: 60% of Americans use AI for search while workplace adoption lags and companionship use low
A comprehensive survey from the Associated Press and NORC Center for Public Affairs Research reveals that American AI adoption follows predictable patterns—with a notable generation gap that could reshape how businesses think about workplace technology integration. The polling data, based on responses from 1,437 adults surveyed in July, shows that while 60% of Americans use artificial intelligence to search for information, workplace adoption remains surprisingly limited. Only about 4 in 10 Americans report using AI for work tasks, suggesting that despite years of industry hype about productivity-boosting AI assistants, most professionals haven't yet integrated these tools into their daily routines....
read Jul 29, 2025Only 33% of businesses see AI as important when buying PCs, says study
Businesses remain hesitant to adopt AI-powered Copilot+ PCs despite widespread awareness, with new research revealing a significant gap between recognition and purchasing intent. A Canalys report found that while 73% of B2B partners are aware of these advanced machines, only 33% consider AI capabilities important when making purchasing decisions, suggesting the enterprise market isn't ready to embrace the AI PC revolution just yet. What you should know: The slow adoption stems from practical business concerns rather than lack of awareness about AI PC capabilities. Only 9% of the 1.2 million AI-capable PCs shipped by European distributors in Q2 2025 qualified...
read Jul 25, 2025Survey: 96% of lawyers say AI helps meet business goals while reducing burnout
There are Gen Z-ers who are already lawyers! With that said: A recent study of 800 attorneys reveals that artificial intelligence is fundamentally changing not just how lawyers work, but why they find their profession meaningful, with 96 percent reporting AI helps them meet business goals more efficiently and 76 percent saying it directly improves their burnout levels. The research, commissioned by Ironclad, a legal technology company, shows younger attorneys are leading this transformation, using AI to shift from perfectionist-driven work cultures toward more strategic, purposeful legal practice. The big picture: AI is reshaping legal work beyond simple automation, serving...
read Jul 25, 2025UK poll reveals split: 89% oppose student AI use yet 46% back grammar help
Public opinion is sharply divided on whether students should use artificial intelligence to improve their writing in school coursework, according to a new YouGov poll commissioned by Cambridge University Press and Assessment, a UK-based educational testing organization. The survey of 2,221 UK adults reveals a complex landscape where 89% consider AI use "unacceptable" for pupils, yet nearly half support its use for basic grammar and punctuation corrections—highlighting the nuanced challenges educators face as AI becomes increasingly prevalent in classrooms. What you should know: The poll exposes significant contradictions in public attitudes toward AI in education, with acceptance varying dramatically based...
read Jul 23, 2025Trust, but don’t verify: Americans rarely check sources amid 2.5B daily ChatGPT queries
ChatGPT now processes approximately 2.5 billion daily queries, with 330 million originating from US users, marking its explosive growth since launching in late 2022. Despite this widespread adoption, new survey data reveals a striking paradox: only 8.5% of Americans "always trust" AI-generated information from tools like Google's AI Overviews, yet over 40% rarely verify AI responses by clicking source links. The big picture: Generative AI has fundamentally altered how people search for information online, with ChatGPT becoming the world's most downloaded app in April and surpassing TikTok, Facebook, Instagram, and X combined in June App Store downloads. Key usage statistics:...
read Jul 22, 202537% of small businesses use AI with Gen Z leading adoption and satisfaction
Small businesses across America are embracing artificial intelligence at an accelerating pace, with 37% of owners currently using AI tools and 71% of current users planning to increase their investment, according to a new CNBC|SurveyMonkey survey. This grassroots adoption is reshaping Main Street operations and workforce decisions, with younger entrepreneurs leading a generational divide in both AI adoption and its impact on employment. The generational divide: Younger business owners are driving AI adoption at dramatically higher rates than their older counterparts. Gen Z and millennial small business owners report current AI usage at 59% and 51% respectively, compared to just...
read Jul 21, 202589% of US students now use AI for schoolwork, up 12% in one year
AI usage among U.S. students has surged dramatically, with 89 percent now using artificial intelligence tools for schoolwork—a jump from 77 percent in 2024, according to Quizlet's 2025 How America Learns report. This represents part of a broader trend where 85 percent of teachers and students aged 14-22 now use AI in some capacity, up from 66 percent the previous year, signaling AI's rapid integration into American education. What you should know: Students are primarily using AI for three core academic functions that streamline their workload. Summarizing or synthesizing information leads usage at 56 percent, followed by conducting research at...
read Jul 21, 2025Stanford study: 15K workers want AI for scheduling, reject it for decision-making
A comprehensive Stanford University study surveying 15,000 workers across more than 100 job categories reveals significant insights into how employees want artificial intelligence integrated into their daily work. The research, led by Yijia Shao, a Ph.D. student in Stanford's computer science department, addresses a critical gap in AI deployment strategy: understanding worker preferences before implementing new technologies. The study's timing proves particularly relevant as organizations rush to adopt AI capabilities without fully considering employee perspectives. While technical feasibility often drives AI implementation decisions, workers ultimately determine whether these technologies succeed or fail in practice. This research provides the first large-scale...
read Jul 18, 2025Survey: 80% of professionals say AI will transform work within a year
The workplace revolution promised by artificial intelligence isn't coming—it's already here, and accelerating faster than most organizations realize. While 80% of professionals believe AI will significantly impact their work within the next year, according to new research from Thomson Reuters, the business information services company, most haven't experienced the full transformation yet. This presents both an opportunity and a risk. Companies that position their workforce strategically now will gain competitive advantages, while those that lag behind may find their employees unable to keep pace with AI-enabled competitors. The key lies in understanding that AI adoption differs fundamentally from previous technology...
read Jul 18, 20251 in 3 Britons are fine with sharing sensitive data with AI chatbots
Nearly one in three Britons are sharing confidential personal information with AI chatbots like ChatGPT and Google Gemini, according to new research from cybersecurity company NymVPN. This widespread oversharing includes sensitive health, banking, and financial data, despite 48% of respondents expressing privacy concerns about AI tools, highlighting a concerning gap between awareness and behavior that extends into workplace environments. What you should know: The research reveals alarming patterns of data sharing across both personal and professional contexts. 30% of Britons have provided AI chatbots with confidential personal information, including health and banking data. 26% admitted to disclosing financial information related...
read Jul 16, 2025Survey: AI skills boost salaries 53% in India’s booming job market, though creative fears remain
A new report from Naukri.com, a career platform, reveals that 41% of advertising and marketing professionals in India fear AI may diminish creativity in their work, with similar concerns shared by 54% of Animation and VFX professionals and 43% in Film and Music industries. Despite these creative anxieties, the study of 60,000+ jobseekers shows that 86% of Indian professionals view AI as a friend rather than a threat, with AI-skilled workers earning 53% higher median salaries than their non-AI peers. The big picture: India's AI job market is experiencing explosive growth, with AI/ML job postings surging 38% year-over-year in Q1...
read Jul 16, 2025Half of US teens use AI companions regularly, 31% prefer them to friends
A new survey from Common Sense Media, a tech accountability and digital literacy nonprofit, found that over half of American teens regularly use AI companions like Character.AI and Replika, with 31 percent saying these interactions are as satisfying or more satisfying than conversations with real-life friends. The findings reveal how deeply AI companions have penetrated mainstream teenage life, raising concerns about their impact on adolescent development and social relationships. What you should know: The survey of 1,060 teens aged 13 to 17 reveals widespread adoption of anthropomorphic AI companions designed to take on specific personas or characters. Around three in...
read Jul 15, 202560% of managers use AI for employee promotions and terminations, ChatGPT most favored
A new survey reveals that 60% of managers are now using AI to make critical decisions about their employees, including promotions and terminations. The findings highlight growing concerns about workplace AI implementation, as two-thirds of these managers lack formal AI training and 43% have already replaced human roles with AI technology. Key findings: The Resume Builder survey of 1,342 US managers shows widespread AI adoption in human resources decisions across multiple areas. 78% use AI to determine salary raises, while 77% rely on it for promotion decisions. 66% use AI for layoff decisions and 64% for termination choices. More than...
read Jul 14, 202524% of consumers – and 32% of Gen Z – now comfortable with AI agents making purchases
AI agents are fundamentally changing how purchasing decisions are made, threatening traditional brand loyalty and marketing strategies as machines increasingly shop on behalf of humans. According to Salesforce research, 24% of consumers are already comfortable with agents making purchases for them, rising to 32% among Gen Z, signaling a shift toward algorithm-driven buying decisions that prioritize data over emotional connections. The big picture: Unlike human shoppers who respond to emotional appeals and brand storytelling, AI agents evaluate purchases through structured data, price comparisons, feature lists, and review scores rather than lifestyle aspirations or brand loyalty. What's driving this change: Research...
read Jul 11, 202581% of citizens lose trust when governments use AI for public services, says study
A new study reveals that government use of artificial intelligence significantly erodes public trust and democratic control, with over 81% of citizens reporting loss of democratic control when aware of AI risks. The research highlights a critical disconnect between governments eager to automate processes and citizens who become increasingly resistant once they understand the potential consequences of AI decision-making in public services. The study's findings: Researchers at Ludwig Maximilian University of Munich surveyed approximately 1,200 UK citizens about their attitudes toward AI in government tasks like tax processing, welfare applications, and bail assessments. When participants learned about both AI benefits...
read Jul 11, 2025Nvidia CEO sounds off as 41% of execs plan to cut workers due to AI automation by 2030
Nvidia CEO Jensen Huang warned that artificial intelligence could lead to job losses "if the world runs out of ideas," despite AI's potential to boost workplace productivity. His comments come as industry leaders debate whether AI will create mass unemployment, with Anthropic's CEO predicting AI could eliminate half of entry-level white-collar jobs and spike unemployment to 20% within five years. What they're saying: Huang emphasized that innovation is key oto maintaining employment alongside AI-driven productivity gains. "If the world runs out of ideas, then productivity gains translates to job loss," Huang told CNN's Fareed Zakaria. "The fundamental thing is this,...
read Jul 10, 2025Women adopt AI 25% less than men partly due to harassment and bias
Women are adopting AI tools at significantly lower rates than men, with new research revealing a 25% gender gap in adoption driven by harassment, bias, and discrimination embedded in AI systems. This disparity threatens to create a technological divide that could impact women's career prospects and exclude them from shaping future AI development. The numbers: Recent data shows stark gender differences in AI adoption and experience. 50% of men use generative AI tools compared to just 37% of women, according to the Survey of Consumer Expectations Harvard Business School research found women adopt AI tools at a 25% lower rate...
read Jul 7, 2025Americans distrust AI and that could be good news
Americans harbor deep suspicions about artificial intelligence, and that skepticism might be exactly what the technology needs. Recent polling shows AI sentiment at -18%, placing it between fracking (-9%) and race-aware college admissions (-23%) in public opinion. While Americans worry about specific AI applications—self-driving cars poll at -18% and AI workplace surveillance at -46%—the technology remains a relatively minor concern in national political discourse. Many AI safety advocates dismiss public opinion as uninformed or reactionary, worried that populist backlash could lead to counterproductive regulation. However, this negative sentiment represents an underutilized force that could meaningfully slow unsafe AI development. Public...
read Jul 7, 2025Australian farmers cagey about complex features, desire straightforward AI automation
Australian farmers are approaching artificial intelligence with cautious pragmatism, expressing skepticism about Silicon Valley's promises while demanding simple, reliable automation tools. A new study involving over 35 interviews with livestock producers reveals that farmers want "more automation, less features" and worry about "shit in, shit out" data quality, challenging the tech industry's vision of agriculture's digital transformation. What farmers actually want: Australian livestock producers favor straightforward automation over complex AI systems with numerous features. The phrase "more automation, less features" captures their preference for technologies that reliably perform specific tasks rather than "everything apps" popular in Silicon Valley. Farmers want...
read Jul 1, 2025US colleges launch AI programs as job demand soars 323%
Colleges across the United States are rapidly integrating artificial intelligence training into their curricula as employers increasingly demand AI skills for positions outside the technology sector. This shift reflects a broader transformation in the job market, where AI literacy is becoming essential for roles in healthcare, hospitality, media, and other industries, prompting educational institutions to adapt their programs to meet evolving workforce demands. What you should know: The demand for AI skills in job postings has surged dramatically, with non-tech employers leading the charge. Online job postings mentioning generative AI as a desired skill grew 323% last year, reaching over...
read Jul 1, 2025BYU study reveals 4 key reasons why professionals avoid AI tools
Artificial intelligence tools have become ubiquitous in the workplace, yet a significant portion of professionals remain hesitant to embrace them. Understanding this resistance isn't just academic curiosity—it's essential business intelligence for organizations implementing AI strategies. Recent research from Brigham Young University, a private research university in Utah, reveals that AI avoidance often stems from thoughtful consideration rather than technophobia. Jacob Steffen, a professor of information systems at BYU's Marriott School of Business, and his research team surveyed hundreds of participants to understand why people actively choose not to use generative artificial intelligence tools like ChatGPT, Claude, or Google's Bard. "When...
read Jun 30, 202530% of K-12 teachers using AI weekly save 6 weeks annually
A new Gallup study reveals that 30% of K-12 teachers are using AI tools weekly, saving them the equivalent of six weeks per year in workload reduction. The research, conducted by the Walton Foundation, a philanthropic organization, and Gallup, surveyed 2,232 public school teachers and found that AI adoption is helping educators reclaim time for more personalized instruction while improving accessibility for students with disabilities. What you should know: Teachers are primarily using AI for lesson preparation, worksheet creation, and personalizing materials to student needs. 60% of K-12 teachers reported using some form of AI tool during the 2024-2025 school...
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