A leaked Amazon document reveals the company deliberately concealed the true scale of its data center water usage from the public, using only 7.3% of its actual consumption in official disclosures. The 2022 internal memo shows Amazon used 105 billion gallons of water in 2021—equivalent to nearly a million U.S. households—while publicly reporting just 7.7 billion gallons during its “Water Positive” PR campaign.
The big picture: Amazon executives strategically excluded “secondary water sources” used for electricity generation from public reporting to avoid “reputational risk” and negative headlines about their environmental impact.
Key details: The leaked memo, obtained by The Guardian and investigative non-profit SourceMaterial, exposed Amazon’s water accounting practices ahead of their November 2022 sustainability campaign.
Why this matters: Amazon operates the world’s largest data center network and has invested tens of billions in new facilities since 2021, suggesting water consumption has likely increased dramatically as AI workloads drive demand.
What they’re saying: Amazon dismissed the leaked memo’s relevance while declining to provide specifics about current practices.
The broader context: The revelation highlights how major corporations can exploit legal loopholes to hide environmental costs while publicly promoting sustainability initiatives, with leaked documents serving as rare windows into actual corporate practices versus public messaging.