Google’s Pixel 9 event scheduled for August 13th promises a showcase of AI, Android, and new hardware, marking an earlier than usual launch for the tech giant.
Key details of the upcoming event: Google has announced an in-person “Made by Google” event for August 13th, where the company is expected to unveil its latest offerings:
- The event will take place at 10 AM PT / 1 PM ET, and will feature the “best of Google AI, Android software, and the Pixel portfolio of devices.”
- A teaser video titled “AI… meet IX at Made by Google” further emphasizes the event’s focus on artificial intelligence and the Pixel 9 lineup.
Anticipated product launches: Based on recent leaks and rumors, several new Google products are expected to make their debut at the event:
- The Pixel 9 and Pixel 9 Pro smartphones, which have been the subject of numerous leaks regarding their design and specifications.
- The Pixel Watch 3, an upgraded version of Google’s smartwatch, is also expected to be unveiled.
- Enhancements to Google Assistant and other AI-powered features are likely to be a major focus, given the event’s tagline.
Timing and implications: The August 13th date marks a departure from Google’s typical hardware launch timeline:
- Last year’s Made by Google event, where the Pixel 8 phones and Pixel Watch 2 were revealed, took place later in the year.
- The earlier date could be a strategic move to minimize the impact of pre-event leaks, which have been a recurring issue for the Pixel lineup.
- Alternatively, Google may simply be ahead of schedule this year, or planning to showcase entirely different products, such as a new Pixel Fold or Pixel Tablet.
Looking ahead: As the event approaches, anticipation is building for what Google has in store:
- With the emphasis on AI and the Pixel 9 series, the event is expected to showcase significant advancements in smartphone technology and artificial intelligence integration.
- The earlier launch date could also give Google a competitive edge, as it looks to capture market share from rivals like Apple and Samsung.
- As always, The Verge will be on the ground to bring you the latest news and hands-on impressions from the Made by Google event.
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