Meta’s WhatsApp is developing a new feature that will let users create and customize AI-powered chatbots within the messaging app.
What’s new: WhatsApp is working on an AI Character feature that will enable users to create personalized chatbots tailored to their specific needs and preferences.
Technical details: The AI Character feature appears to be an extension of Meta’s existing AI Studio capabilities, which are currently available to Instagram users.
Development status: The feature is currently in early development stages and has not yet been released to beta testers.
Looking ahead: While this development signals Meta’s push to integrate AI more deeply into its messaging platforms, the success of the feature will likely depend on how well it balances user-friendly customization with practical utility in day-to-day messaging.