Apple Intelligence’s new writing tools will give Grammarly a run for its money

AI writing assistants evolve: Apple Intelligence’s introduction of systemwide Writing Tools for iOS, iPadOS, and macOS has sparked a comparison with Grammarly, a long-standing leader in AI-powered writing assistance.

• Both Apple Intelligence and Grammarly offer features aimed at improving writing quality, but they differ in their approach, integration, and specific functionalities.
• The emergence of Apple Intelligence raises questions about Grammarly’s continued relevance in the evolving landscape of AI writing tools.

Grammarly’s comprehensive toolkit: Grammarly has established itself as a versatile writing assistant with a wide range of features catering to diverse writing needs across multiple platforms.

• The platform offers real-time grammar, spelling, and punctuation checks, ensuring error-free writing.
• Advanced features include tone adjustments, full-sentence rewrites, vocabulary suggestions, and plagiarism detection.
• Grammarly provides citation style formatting assistance for APA, MLA, and Chicago styles, a valuable tool for academic writing.
• The platform includes AI-generated content capabilities, offering 1,000 AI prompts per month for idea generation and drafting.
• Grammarly’s browser extension allows seamless integration across various platforms and applications, including Google and Microsoft apps.

Apple Intelligence’s seamless integration: Apple’s new Writing Tools are deeply integrated into the iOS, iPadOS, and macOS ecosystems, offering a streamlined user experience.

• The Rewrite feature allows users to create alternative versions of text within any app, adjusting tone and style as needed.
• Proofreading capabilities include grammar, spelling, and sentence structure improvements across native and many third-party apps.
• A unique Summarize feature enables quick extraction of key points from lengthy documents and articles.
• Apple Intelligence prioritizes simplicity and accessibility, functioning within any Apple application for convenient, real-time writing assistance.

Complementary strengths: While both tools offer proofreading and rewriting capabilities, they differ in their extent, integration, and user experience.

• Grammarly provides a more comprehensive set of writing tools, including plagiarism detection and citation formatting, which Apple Intelligence currently lacks.
• Apple Intelligence excels in its seamless integration within the Apple ecosystem, allowing users to improve their writing without leaving native apps.
• The choice between the two may depend on factors such as device preferences, writing needs, and workflow requirements.

Use cases and preferences: The coexistence of Grammarly and Apple Intelligence caters to different user needs and preferences.

• Users working across multiple platforms or requiring advanced writing assistance may prefer Grammarly’s comprehensive toolkit.
• Apple device users who prioritize seamless integration and simplicity within their ecosystem may gravitate towards Apple Intelligence.
• Some users may opt to use both tools, leveraging Grammarly for in-depth writing assistance and Apple Intelligence for quick edits and summarization.

Broader implications: The introduction of Apple Intelligence highlights the growing importance of AI-powered writing assistance in everyday digital communication.

• As AI writing tools become more sophisticated and integrated into operating systems, users may expect increasingly seamless and context-aware writing support.
• The competition between established players like Grammarly and new entrants like Apple Intelligence may drive further innovation in the field of AI-assisted writing.
• The evolution of these tools raises questions about the future of writing skills and the balance between human creativity and AI assistance in content creation.