Tom Brady fooled by viral Meta AI social media hoax

Meta AI hoax fools celebrities: A recent social media hoax about Meta AI’s discontinuation has managed to deceive several high-profile individuals, including NFL legend Tom Brady and actress Kristen Bell.

• The hoax, often referred to as a “copypasta” (a block of text that is repeatedly copied and pasted across social media platforms), falsely claimed that Meta AI was shutting down.
• Tom Brady, former NFL quarterback and seven-time Super Bowl champion, fell for the deceptive message and shared it, unknowingly spreading misinformation.
• Actress Kristen Bell, known for her roles in “The Good Place” and “Veronica Mars,” also succumbed to the hoax, despite her current involvement with a Meta celebrity AI product.

Meta’s previous AI ventures: Tom Brady’s susceptibility to the hoax may be partially explained by his past involvement with Meta’s AI initiatives.

• Meta, formerly known as Facebook, had previously used Brady’s likeness for a chatbot character program, which has since been discontinued.
• This prior connection to Meta’s AI projects might have made the hoax seem more plausible to Brady, potentially influencing his decision to share the false information.

Celebrity AI programs: The incident highlights the complex relationship between celebrities and AI-driven marketing initiatives.

• Meta has been actively involving celebrities in its AI products, as evidenced by Kristen Bell’s current participation in a Meta celebrity AI program.
• The fact that Bell, who is directly involved with Meta’s AI efforts, also fell for the hoax underscores the convincing nature of the misinformation and the challenges in distinguishing fact from fiction in the rapidly evolving world of AI.

Broader implications: This incident serves as a reminder of the power and reach of social media misinformation, even among public figures with large followings.

• The ease with which high-profile individuals can inadvertently spread false information highlights the need for increased digital literacy and fact-checking practices.
• It also raises questions about the responsibility of social media platforms in combating the spread of misinformation and hoaxes.

Analyzing deeper: The ‘Goodbye Meta AI’ hoax demonstrates the ongoing challenges in navigating the intersection of artificial intelligence, social media, and celebrity influence.

• As AI becomes more integrated into our daily lives and marketing strategies, distinguishing between authentic AI initiatives and misinformation may become increasingly difficult.
• This incident serves as a cautionary tale, emphasizing the importance of critical thinking and verification, even when information comes from trusted or influential sources.